Introverts as franchisees: what’s not to like? Introverts can make strong leaders. They are most likely to succeed when they embrace their strengths and push beyond their comfort zone when needed. What is the definition of an introvert? While many people think of introverts as being shy and timid, that’s a misconception. To determine whether…

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A popular misconception in franchising concerns entrepreneurs as franchisees. Are franchise companies looking to recruit “true entrepreneurs” as new franchisees in their systems? Not necessarily. What is a “true entrepreneur?” Before looking at entrepreneurs as franchisees, let’s narrow in on the type of entrepreneur we are talking about. “True entrepreneurs” are those relatively rare individuals…

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