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PRONTOWASH USA - FDD UFOC ITEM 2 Detail

 

 

ITEM 2 BUSINESS EXPERIENCE

 

Chief Executive Officer and President: Stuart Williams

 

Mr. Williams, based in Miami, Florida has been our Chief Executive Officer since January of 2008. He has also served as our Chief Operating Officer since October, 2006. From 2001 to 2003 Mr. Williams was CEO of Wholesale Lubes, Inc. based in Jacksonville, Florida, working on a venture with BJ''s Wholesale Clubs for auto related services. From 2002 to 2004 he founded and presided over Mall Media Marketing based in Jacksonville , Florida, a media solution provider for Malls in the Southeast. From 2004 until joining ProntoWash, he served as a Director for The Parts House (TPH) in Jacksonville, Florida, a $120 million privately held distributor with 26 warehouses for OE and aftermarket parts for automotive, fleet, government, and heavy duty business segments. Mr. Williams operates from our headquarters in Miami, Florida.


 

ProntoWash USA Advisory Board and Director of PWI; Jorge Alan Packer

 

Mr. Packer, based in Argentina, has been a member of our advisory board since February, 2002. He is currently Chief Operation Officer of PWI, a position he has held since December, 2004 and is a director of PWI since November, 2001. Mr. Packer is also Director of PW Holdings, Inc. our Master Sales Franchisee for the Miami, Florida; Cincinnati, Ohio; and Houston, Texas areas. PW Holdings, Inc. became our Master Sales Franchisee in September, 2007. From December, 2001 to December, 2004 he served as Chief Executive Officer for ProntoWash Brazil.

 

ProntoWash USA Support Team

 

ProntoWash Brand Development Manager and East Coast Regional Franchise Advisor; Linda Ortiz

 

Ms. Ortiz, based in Miami, Florida, is our East Coast Regional Franchise Advisor and our Brand Development manager since August 2007. From 2002 through 2005 Ms. Ortiz was the Director of Brand Integrity for Vanguard Car Rental (parent company for National Car Rental and Alamo Rent a Car) based in Ft. Lauderdale, Florida. From 2005 through 2007 Ms. Ortiz worked as an independent consultant leading marketing projects for Vanguard (the parent company of Alamo and National Rent-a-Car), Leischen Research Marketing and R.I. Heller Consulting in Ft. Lauderdale, Florida.

 

If your franchise is located within the territory of one of our Master Sales Franchisees, you may receive training and other services directly from the Master Sales Franchisee instead of from ProntoWash. Our Master Sales Franchisees are disclosed in Exhibit L.





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