FranChoice Franchise Consultants

Dan Castellini - Franchise Consultant

15 years ago Dan perused his long felt dream to be a business owner after realizing that his 401k was not going to provide the longevity he had once hoped it would.  He purchased his first franchise while he was still part of the corporate world.  He quickly grew the business from 1 to 5 locations and at that point he left the comforts of the corporate world behind for good.     

Since then Dan has been involved with several franchise companies on many levels from franchise ownership to participation in National Advisory councils.  Dan has experienced first hand what makes a great franchisee great as well as what makes a great franchisor great.  His drive and passion to improve daily have given him access and insight to parts of the franchising world only seen by a few. He has received numerous company accolades and awards including being recognized as the Franchisee of the Year by the International Franchise Association.

In his role as an independent consultant with FranChoice, Dan is able to take his years of experience on all fronts from operational to financial all the way to the emotional elements of business ownership and translate that shared wisdom with candidates looking for the best fit for their lives.  Dan’s passion is to help others experience the success of franchising that he has and had not dreamed possible.

Dan and his family recently sold one of their larger operations and have moved to the sunny beaches of Southern California to enjoy life at the beach complete with evening walks watching the sun set into the waters of the Pacific.  He can be reached via email at or by phone at (559)799-1018.


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